RoosterMoon Publishing » Hoopla

The best reason for a big event…

Seth Godin — Thu, 18 Feb 2010 10:56:00 +0000

is being big. Nah, HUGE. Ordinary big isn't good enough any more. Big events, grand openings, national events that just can't be missed. These work (if they're big enough). Big events, if they're truly big, change the rhythm and demand...

The best reason for a big event… is a post from: RoosterMoon Publishing

No more big events Here are things that you can now avoid: The annual...

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Jumping the gun

Seth Godin — Tue, 26 Jan 2010 22:52:52 +0000

There's going to be a lot of hoopla this week, some of it on this very blog (three posts already today!). I want to be the very first author to announce a new project for Apple's tablet. Apple is announcing...

Jumping the gun is a post from: RoosterMoon Publishing

The Wordperfect Axiom When the platform changes, the leaders change. Wordperfect had a...
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Will you miss them if they leave? (Call for linchpins) If you know someone who does great work, who brings...

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Why write a book?

Seth Godin — Tue, 26 Jan 2010 10:05:00 +0000

If you've never written a non-fiction book, there are a lot of reasons why you might want to. It organizes your thoughts. It's a big project worthy of your attention. Noted. But once you've written a book, it's not clear...

Why write a book? is a post from: RoosterMoon Publishing

Helping spread the word Since Linchpin was published six weeks ago, I've gotten some...
What’s expected vs. what’s amazing I visited a favorite restaurant last week, a place that,...
Write Magnetic Headlines With These 7 Tips I already talked a lot about headlines. There are quite...

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