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	<title>Local Business Marketing Consultant &#187; marketing</title>
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	<description>Practical Marketing Strategies for Small Business</description>
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		<title>The paralysis of unlimited opportunity</title>
		<link>http://www.roostermoon.com/online-business-optimization/the-paralysis-of-unlimited-opportunity/</link>
		<comments>http://www.roostermoon.com/online-business-optimization/the-paralysis-of-unlimited-opportunity/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 09:32:00 +0000</pubDate>
		<dc:creator>Seth Godin</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Choices]]></category>
		<category><![CDATA[Dozens]]></category>
		<category><![CDATA[Film Work]]></category>
		<category><![CDATA[Imagine]]></category>
		<category><![CDATA[Initiatives]]></category>
		<category><![CDATA[Interact]]></category>
		<category><![CDATA[Jerks]]></category>
		<category><![CDATA[Launch]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[Opportunity]]></category>
		<category><![CDATA[Paralysis]]></category>
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		<description><![CDATA[There aren't just a few options open to you, there are thousands (or more). You can spend your marketing money in more ways than ever, live in more places while still working electronically, contact different people, launch different initiatives, hire...


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		<title>How to Become a Recognized Authority</title>
		<link>http://www.roostermoon.com/online-business-optimization/how-to-become-a-recognized-authority/</link>
		<comments>http://www.roostermoon.com/online-business-optimization/how-to-become-a-recognized-authority/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 18:39:36 +0000</pubDate>
		<dc:creator>Michel Fortin</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[armand morin]]></category>
		<category><![CDATA[author]]></category>
		<category><![CDATA[authority]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Brendon Burchard]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[expert]]></category>
		<category><![CDATA[Jim Howard]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[positioning]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Rick Frishman]]></category>
		<category><![CDATA[seminar]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[speaker]]></category>
		<category><![CDATA[speaking]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.michelfortin.com/?p=14963</guid>
		<description><![CDATA[Next month (in mid-April), I’ll be speaking at Armand Morin’s Authority Event in Charlotte, North Carolina, which is part of the Brave The Wave series of specialized events. (And yes, that website was designed and the copy written by yours truly. And yes, those are my affiliate links.) Of course, Armand will be speaking mostly, [...]


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		<title>The factory in the center</title>
		<link>http://www.roostermoon.com/online-business-optimization/the-factory-in-the-center/</link>
		<comments>http://www.roostermoon.com/online-business-optimization/the-factory-in-the-center/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 10:24:00 +0000</pubDate>
		<dc:creator>Seth Godin</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Community Relations]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Donut]]></category>
		<category><![CDATA[Drive Shaft]]></category>
		<category><![CDATA[Efficiency]]></category>
		<category><![CDATA[Factories]]></category>
		<category><![CDATA[Industrial Revolution]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Metaphor]]></category>
		<category><![CDATA[Old Time]]></category>
		<category><![CDATA[Organization Change]]></category>
		<category><![CDATA[Outsourced]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[Pulley]]></category>
		<category><![CDATA[Steam Engine]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Sync]]></category>
		<category><![CDATA[Traffic]]></category>
		<category><![CDATA[Trucks]]></category>
		<category><![CDATA[Trump]]></category>

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		<description><![CDATA[Old time factories had a linear layout, because there was just one steam engine driving one drive shaft. Every machine in the shop had to line up under the shaft (connected by a pulley) in order to get power. That...


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		<title>How to Capture and Captivate Attention</title>
		<link>http://www.roostermoon.com/online-business-optimization/how-to-capture-and-captivate-attention/</link>
		<comments>http://www.roostermoon.com/online-business-optimization/how-to-capture-and-captivate-attention/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 19:28:16 +0000</pubDate>
		<dc:creator>Michel Fortin</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[Appearance]]></category>
		<category><![CDATA[Articles]]></category>
		<category><![CDATA[attraction]]></category>
		<category><![CDATA[believability]]></category>
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		<category><![CDATA[copy]]></category>
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		<category><![CDATA[love]]></category>
		<category><![CDATA[marketing]]></category>
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		<category><![CDATA[psychology]]></category>
		<category><![CDATA[Readership]]></category>
		<category><![CDATA[salesletter]]></category>
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		<category><![CDATA[shock]]></category>
		<category><![CDATA[solution]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[Urgency]]></category>

		<guid isPermaLink="false">http://www.michelfortin.com/?p=14749</guid>
		<description><![CDATA[One morning, you go into your mailbox and discover there’s an envelope waiting for you from an unknown source. You bring the package into your living room, tear open the envelope, pull out what’s inside, put on your reading glasses, unfold the letter, and begin to read the contents. After completing all of these steps, [...]


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		<title>Two Shining Stars in an Age of Darkness</title>
		<link>http://www.roostermoon.com/online-business-optimization/two-shining-stars-in-an-age-of-darkness/</link>
		<comments>http://www.roostermoon.com/online-business-optimization/two-shining-stars-in-an-age-of-darkness/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 17:40:21 +0000</pubDate>
		<dc:creator>Michel Fortin</dc:creator>
				<category><![CDATA[Strategies]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[Courage]]></category>
		<category><![CDATA[education]]></category>
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		<category><![CDATA[Guru]]></category>
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		<category><![CDATA[jim edwards]]></category>
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		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[paul myers]]></category>
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		<category><![CDATA[relationship]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[sylvie fortin]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://www.michelfortin.com/?p=14629</guid>
		<description><![CDATA[One of my favorite shows on TV of late is Shark Tank. The show centers on aspiring, brave, and sometimes downright idiotic inventors and entrepreneurs who pitch their ideas in front of a group of merciless, seemingly heartless multimillionaires, begging for investment capital. Some of the advice that come from these “sharks” are pretty obvious [...]


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